Breakthrough in Food Expo
2010/08/31
Breakthrough in Food Expo

Lee Kum Kee brought high technology to Food Expo in August by introducing its innovative cybertecture booth design and its online registration at the booth, aiming to attract the younger generation to be its loyal customers. During the 5-day Expo, more than 2,000 new members were registered.

At the booth, Lee Kum Kee arranged an area for promoting its new XO coupons and achieved a remarkable sale of close to 1,000 coupons.